Yanmar America sponsors Atlanta Braves: CEG


Yanmar’s advanced SA and YT tractors will be the Braves’ soil management tractors.

Yanmar America Corporationa leading supplier of tractors, construction equipment and engines, has announced its sponsorship of the 2021 Major League Baseball World Series Champions, the Atlanta Braves.

“The spirit of baseball is a driving force to bring people together in a shared moment of excitement and passion,” said Jeff Albright, President of Yanmar America Corporation. “Yanmar is extremely proud of this opportunity to partner with the Atlanta Braves and demonstrate our commitment to the sport.”

Yanmar will provide its SA and YT3 series of multi-purpose compact tractors for ground management at Truist Park. Compact and versatile, the tractors will assist the Braves grounds management team in maintaining the grounds to keep them in pristine condition for hometown fans and visitors.

“We are pleased to welcome Yanmar America Corporation to Braves Country,” said Jim Allen, senior vice president of Corporate and Premium Partnerships. “Our ground crew will have quality Yanmar gear to keep our field in tip-top shape for our team.”

As part of the partnership, Yanmar will be able to take advantage of various Braves marketing and promotional activities.

Yanmar leadership believes there are similarities between winning a baseball game and delivering value to customers. Yanmar incorporates many aspects of sports into business activities, with the business approach of team orientation, individual decision-making based on team strategy, and unified leadership among managers and leaders to foster team morale.

Yanmar has a long history of sharing in the excitement and power of sport through global sponsorships such as soccer and sailing.

Visit www.yanmar.com/global/about/sports/ and yanmartractor.com for more information.


Comments are closed.