Virgin Voyages celebrates top consultants with soiree and Golden Ink Awards

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WHY IT RATES: North America’s top 100 First Mates with bookings between November 1, 2021 and October 31, 2022 will be invited to a complimentary cruise in January. –Janeen Christoff, Editor-in-Chief of TravelPulse


After more than a year in operation, First Mates are embracing everything Virgin Voyages has to offer, including an epic experience for customers, competitive commissions with no NCFs, and engaging events designed around the travel agency community.

Following its new reservations platform LetsGoBook – an advisor-friendly interface designed to streamline the booking process – Virgin Voyages proves once again that they are “brilliant to do business with”. As a thank you for First Mates’ continued passion and commitment to the new, award-winning travel brand, Virgin Voyages is pleased to announce its first-ever First Mate Spectacular Soiree and the launch of its Golden Ink Awards.

The top 100 North American First Mates with the most bookings between November 1, 2021 and October 31, 2022 are invited to pack their fanciest seaman’s stripes and come aboard for a complimentary and exclusive getaway in January. Departing Miami on January 4, 2023, this four-day soiree will take the brand’s best-selling first mates aboard the brand’s second ship, the Valiant Lady, to the sun-kissed destinations of Key West and Bimini, including a stop on Virgin Voyages. signature beach club.

Each First Mate participant will be invited to bring a guest to share the experience with and will be treated to a beautiful Sea Terrace stateroom along with $200 in Sailor Loot to spend onboard. Members of the Cruise Lines International Association (CLIA) and the American Society of Travel Advisors (ASTA) will also be in attendance.

The First Mate Spectacular Soiree will recognize those Consultants who understood what it means to sail The Virgin Way and those who are truly champions of the brand. This cruise features once-in-a-lifetime events, a special cocktail party, exclusive cabin airdrops with VV swag, sailing cocktails, educational offerings and the first-ever Golden Ink Awards.

The Golden Ink Awards honors the best of the best and recognizes the agents who have gone above and beyond in different categories. From categories nominated by Sales Managers to Best Marketing Creative, the Golden Ink Awards is an annual celebration that Virgin Voyages is excited to introduce.

John Diorio, Vice President of North American Sales, said, “Our first mates have always been in our corner, so we wanted to find a way to celebrate their commitment to this incredible brand. The Golden Ink Awards are one of the few advisor-centric awards in the cruise industry. It’s so important that we take the time to show our appreciation to First Mates and give them the same incredible experience their customers loved.”

The top 100 list has not yet been solidified, and with a deadline of October 31, 2022, agents still have plenty of time to book their clients and earn a spot on the coveted list. First Mates can increase bookings by reminding customers of remaining Future Voyage Credits by selling a Circle (reservations of more than 10 staterooms) by taking advantage of the line’s new Match and Sea More program, which offers loyalty perks to those who have traveled on other cruise lines and by using the new LetsGoBook platform. We hope to “sea” you there.


SOURCE: Virgin Voyages press release.

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